Once Upon a Time in Mexico


Event Portfolio

Once Upon a Time in Mexico


Event Portfolio

Once Upon a Time in Mexico


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Software Developer

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Conference

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Cancun, Mexico

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Software Developer

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Conference

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Cancun, Mexico


One of the leading software companies in the energy sector has had rapid growth in the last 2 years in the South America region. Therefore, we held their first ever conference/workshops in South America. This was very much an exploratory event to see if we could pull in enough industry specialists to attend and evaluate if such events were useful for the region. While this was initially supposed to be a small workshop style event with 20 pax, the registration response far exceeded their expectations as we attracted over 40 delegates and had to change the event scope to suite 4 weeks out due to the late surge in registrations.

With the increase in attendance, the event grew to a 5 day program with 2 days conference and 3 days’ workshop of the software. We enlisted interpreter services to accommodate for the multilingual speakers and the event was a great success.

To promote networking, we included 2 social networking dinners, a team building activity with a beach football competition and an day excursion to the Chichen Itza Mayan Ruins for a day including a dip in the deep blue cenote.

The success of Cancun set the tone for this low budget event to be annualized due to its demand.

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